{"id":1606,"date":"2026-05-18T20:10:06","date_gmt":"2026-05-18T20:10:06","guid":{"rendered":"https:\/\/onlinedemoserver14.com\/JLV\/?page_id=1606"},"modified":"2026-05-18T20:36:25","modified_gmt":"2026-05-18T20:36:25","slug":"program-review","status":"publish","type":"page","link":"https:\/\/onlinedemoserver14.com\/JLV\/program-review\/","title":{"rendered":"Program Review"},"content":{"rendered":"\t\t
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We partner with CPG and F&B brands to turn marketing into a revenue engine.<\/p>

The RevenueSync Method\u2122<\/strong> aligns brand, sales, and execution \u2014 eliminating silos and connecting every initiative to measurable commercial impact, from insight to shelf to sale.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Results:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Most CPG promotions don\u2019t fail because of effort \u2014 they fail because they\u2019re not connected to revenue.<\/p>

The RevenueSync Method\u2122<\/strong> fixes that.We bring structure, discipline, and accountability to promotional strategy \u2014 without adding headcount or disrupting what\u2019s already in market.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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With RevenueSync, clients gain:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Promo ROI Visibility<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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No more guessing. Every promotion is tied to clear financial impact and performance accountability.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Contribution Margin Alignment<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Promotions stop chasing volume and start protecting \u2014 and growing \u2014 margin.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Insight-to-Execution Systems<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Data stops sitting in reports and starts driving retailer-level action.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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This is how promotions become a growth lever\u2014not a cost center.\n<\/h2>\t\t\t\t<\/div>\n\t\t
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Improvements<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tConnecting sales and marketing teams to collaboratively plan promotions that are aligned, coordinated, and built to drive measurable results<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tMaking promotional ROI visible and actionable<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tAligning promo strategy with contribution margin goals<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tCreating one shared revenue lens across teams for better decision-making<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tTurning shopper and retail insights into execution that performs at shelf level<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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    Proven Outcomes<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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    • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tDelivered +40% sustained category growth by scaling a shopper-led wine education program from a 50-store pilot to a full chain-wide rollout<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
    • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tAchieved 100% sell-through of a premium retail gift pack in year one, with continued double-digit YoY growth driven by pricing strategy, merchandising, and shopper insights<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
    • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tGenerated double-digit sales growth in underperforming markets by identifying execution gaps and activating targeted omnichannel programs<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
    • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tImproved promo ROI and retail alignment by replacing reactive discounting with insight-led pricing, execution, and seasonal strategy<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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      This isn\u2019t brand theory.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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      It\u2019s insight translated into execution\u2014and profit.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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      Case Studies:\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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      1: Exitus Wines\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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      Exitus Wines, a bourbon barrel-aged red wine developed by Jeff O\u2019Neill of O\u2019Neill Vintners & Distillers, aimed to build awareness and define a new sub-category. Partnering with 1000 Stories and Stave & Steel creating a curated in-store experience for Bourbon Heritage Month\u2014driving discovery and trial. Result:<\/strong> Delivered incremental category growth and double-digit sales increases, establishing a strong foothold within the bourbon barrel-aged segment.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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      2: Line 39 Wines\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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      Part of the O\u2019Neill National Brands portfolio, Line 39 Wines aimed to increase awareness and relevance. Partnered with Weber Grills to own the grilling occasion through consumer events and co-branded in-store promotions\u2014linking wine to outdoor entertaining.
      Result:<\/strong> Increased shopper engagement and delivered double-digit sales growth, strengthening brand visibility and occasion-based purchase. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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      3:Fresh Victor Cocktail Mixers<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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      Fresh Victor Cocktail Mixers, an up and coming fresh, clean cocktail mixer, aimed to align brand storytelling with a more consistent commercial strategy. Developed marketing and trade materials to support both on- and off-premise execution\u2014ensuring cohesive messaging across channels.<\/p>

      Result:<\/strong> Strengthened promotional execution and supported sales growth across retail and on-premise channels.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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      Case Studies (cont.)\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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      4: ENVY Apples<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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      ENVY Apples, owned by T&G Global Produce Co in New Zealand. Sought to accelerate trial, velocity, and sales growth in a key Northeast market. Developed and executed an integrated New York market takeover\u2014combining in-store merchandising, sampling, OOH, print, e-commerce, and social to drive awareness and conversion.<\/p>

      Result:<\/strong> Generated 1M+ impressions, expanded retail distribution, and delivered double-digit sales growth.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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      5: Personal Care Brand Portfolio Optimization \u2013 SKU Rat<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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      A top-performing organic personal care brand sought to optimize its product assortment and improve portfolio performance. Led a SKU rationalization initiative\u2014analyzing velocity, margin, and retail performance to identify underperforming items and prioritize high-impact SKUs.<\/p>

      Result:<\/strong> Streamlined the assortment, expanded distribution of top performers, and improved overall category productivity.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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      6:Neuroscience Packaging Study \u2013 Top Performing Box Wine Brand<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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      A national wine brand sought to improve shelf visibility and shopper engagement through packaging. Led a neuroscience-based study to understand how consumers visually interact with labels\u2014identifying the design elements that drive attention and purchase.<\/p>

      Result:<\/strong> Delivered insight-driven packaging recommendations, contributing to improved retail performance and a current #2 category ranking.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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      6:Neuroscience Packaging Study \u2013 Top Performing Box Wine Brand<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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      A national wine brand sought to improve shelf visibility and shopper engagement through packaging. Led a neuroscience-based study to understand how consumers visually interact with labels\u2014identifying the design elements that drive attention and purchase.<\/p>

      Result:<\/strong> Delivered insight-driven packaging recommendations, contributing to improved retail performance and a current #2 category ranking.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

      We partner with CPG and F&B brands to turn marketing into a revenue engine. The RevenueSync Method\u2122 aligns brand, sales, and execution \u2014 eliminating silos and connecting every initiative to measurable commercial impact, from insight to shelf to sale. Results: Most CPG promotions don\u2019t fail because of effort \u2014 they fail because they\u2019re not connected […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-1606","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/onlinedemoserver14.com\/JLV\/wp-json\/wp\/v2\/pages\/1606","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/onlinedemoserver14.com\/JLV\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/onlinedemoserver14.com\/JLV\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/onlinedemoserver14.com\/JLV\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/onlinedemoserver14.com\/JLV\/wp-json\/wp\/v2\/comments?post=1606"}],"version-history":[{"count":139,"href":"https:\/\/onlinedemoserver14.com\/JLV\/wp-json\/wp\/v2\/pages\/1606\/revisions"}],"predecessor-version":[{"id":1749,"href":"https:\/\/onlinedemoserver14.com\/JLV\/wp-json\/wp\/v2\/pages\/1606\/revisions\/1749"}],"wp:attachment":[{"href":"https:\/\/onlinedemoserver14.com\/JLV\/wp-json\/wp\/v2\/media?parent=1606"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}